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Different design tactics can boost the response rates to your online advertising. Results for the third chart in this four-part series focus on seven top design tactics. Read More

Dear web site visitor. I can't tell you how glad I am that you found my website. You have no idea the great lengths we've gone to get you here, let alone what we're about to do to keep you on this web site. Read More

This post is about ways of making the most of the current economic downturn. Read More

The best news about this whole trust business is that you can charge a premium for trust. Trust can be a fantastic investment into your business. Read More

Jennifer Laycock recaps the excellent SBMU conference held last week in Columbus, Ohio. Read More

The best news about this whole trust business is that you can charge a premium for trust. Trust can be a fantastic investment into your business. Read More

As a small business owner you may not always have the money to invest in the tools you really need. That's ok. You might actually be surprised to learn how just how many great low cost and even free tools there are to help you improve your online marketing. In this workshop, Matt McGee of Small Business Search Marketing walks attendees throug Read More

Best customer experiences are not about the product or the service alone, but about the attitude with which those services were rendered or product delivered. Read More

A lot has been made of the recent post at Google's Webmaster Central Blog regarding duplicate content. The post, entitled Demystifying the “Duplicate Content Penalty”, basically calls into question the idea that a site can be “penalized” for having significantly similar content to another site and places the blame on webmasters and SEOs for perpe Read More