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The PR Verdict: “D” (PR Problematic) for the Obama administration in its handling of this issue. What happened, and more importantly, who has the responsibility to explain?
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Local TV stations and radio shows, hometown newspapers and magazines, and locally oriented blogs are all looking for the same thing: local content. Read More

The PR Verdict: “D” (PR problematic) for Netanyahu’s use of simple props. Rather than illustrating a point unequivocally, confusion increased.
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THE PRV AWARD FOR BRAND CONSISTENCY: Samuel L. Jackson for his “Wake the F*ck Up” political bedtime story. The actor, so well known for his expletive-laced lines in films and real life that he’s usually called “Samuel Motherf*ckin’ Jackson,” cuts through indistinct attack ads with a punchy pro-Oba Read More

The PR Verdict: “F” (Full Fiasco) for yet another loony Ahmadinejad appearance at the UN, buttressed by a thorough PR blitz that guaranteed coverage while doing nothing to enhance credibility.
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If your company messes up, you have to come clean. Here are some tips for the right way to handle apology email marketing. Read More

The PR Verdict: A (PR Perfect) for Lady Gaga. Whether her weight gain was intentional or accidental, and is temporary or permanent, she has found another way to forge a deep connection with her legion of fans and make a bold PR statement.
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It has been 9 days since I last published a new blog post.

This is because I have been busy with work and I have injured my finger a bit with makes typing a little challenging for me.

Even though I haven’t published a new blog post over a week and two days now, did you think my blog was dead Read More

The PR Verdict: “A” (PR Perfect) for the State Dept. for its unusually aggressive language. CNN is facing full PR heat.
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