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For any small business, understanding the marketing basics will enhance your online and offline efforts. You need to know what your 'secret sauce' is so that all your elements point towards this one, memorable key differentiator of yours Read More

Location based marketing has become very popular within the past year. Foursquare, Gowalla, and Brightkite, just to name a few, are well known applications that allow users to checkin to different places they visit and to explore their cities. Users have the option to leave comments at any venue they checkin to. Starting this week you can add Facebook to the bandwagon with their launch of Facebook Places Read More

The Entrepreneur’s Source Hosts Exclusive Franchisor Discovery and Networking Event in Fort Lauderdale, Fla Read More

Instead bringing up the weather or latest article in the Albany Business Review to break the silence, a fairly pragmatic accountant I've known for about a year looks at me and says, What motivates you to get up and write insurance everyday Read More

For those of you who are following the merge between Yahoo and BING, there is one new development today that is kinda neat-O if you ask me — though its US based at this point only….let me explain Read More

Why not refer your business acquaintances to your clients when they have a need? Referrals will help your client and your acquaintance and will only make you look better Read More

Hear from HR experts on how to dress for a job interview. ShirtsMyWay lets you design and customize your own men's shirts, dress shirts to get the look and fit just right Read More

There are many reasons why a business needs to keep an eye on the competition. From pricing your products competitively, to gauging how similar businesses are reacting to market forces, to understanding where you stand in the highly competitive space of online search rankings.

But how do you effectively sneak a peek at the competition, or even snuggle up to it? Here are five tips for researching and getting to know your competition Read More

Twitter can be a great way for you to promote your business, but should you follow everyone who follows you? Well no, but that doesn’t mean you should be a twitter snob and not follow anyone. There are lots of people on Twitter looking to consume the information you put out and vice versa, there are many people that can be a valuable resource for you. However, we need to determine who are really the legit people on twitter vs. the spammers or people that will add no value. Here are a few things that you can look at on twitter to decide if that person is worth a follow from you.
Question Of The Day:
How do you decide who to follow on Twitter Read More