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Following the two case studies that I did earlier on; Nestle’s Facebook Mess and Tiger Airways’ Selective Listening, I would like to share five lessons I’ve learnt from social media public relations disasters like them.
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Are you interested in using project standards and easiest practices for your projects?
It’s not as soothing as you might believe.While there are a sort of standards on the market,
they are ordinarily released as a book which makes it harder to apply. So learn on, tosee: Read More

Tachi Yamada the President of the Bill & Melinda Gates Foundation - Global Health Program was interviewed in the New York Times recently.

Here is our synopsis:

Becoming a manager

The most difficult transition to becoming a manager is the issue of delegation. What do you give up? (view the article to see more) Read More

Guy Kawasaki - well known author, venture capitalist and entrepreneur - loves Twitter because he says it democratizes marketing. No matter who you are, you get 140 characters to state your message, you can reach thousands of people, and it’s free. He even thinks all email should only be 140 characters with no attachments.

Here is a brief sample of Guy Kawasaki’s tips for using Twit Read More

Recently while researching for a guest speaker a thought stroke me: What is the future of gate-keeping in organisations? Read More

In this article you will be taught how to use blogging to get laze targeted traffic to your business for free. Read More

As a manager or supervisor, we deal with employees to whom tasks are delegated. The company has needs and goals to be met, so do the employees. As humans, there are basic emotional needs to be considered, too. These are the need for recognition, opportunity, security, and belonging, among others. If good human relation techniques are applied, then getting the work done will be smoother. Read More

If you are a business such as an IT service provider or any other business you should consider holding a social media event in your city for your very own clients. It will help them understand the tools better and give them a way to increase their own business. Read More

Imagine 25,000 events, attended by 1,000,000 people, all packed into 1 week each year–that’s Global Entrepreneurship Week! The amazing thing about GEW is that your company can participate, in your town, anywhere in the world! The list of featured events spans the globe. The list of global supporters includes big names from business and academia, all who share a common goal. Read More