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I know, I know — another goofy made-up word, but hey, it's Friday so outsourcing design to the crowd became croutsourcing. The point is that the web has certainly made it much easier to find great design from around the world and on the flip side created an unlimited market for those wishing to sell their design services. Read More

Mondays are good days to think about change, establish new habits, and embrace chaos. And, all of those things come with successful marketing — it's just part of the deal. You can't not like marketing, not do marketing, or concede you're no good at it — marketing must become a habit you come to love. It's tough to get around to marketing, I get Read More

Out of the 1,000 surveyed, 66% of them stated that they do not wish to be targeted via behavioral advertising. Read More

As the leader of your organization, the next 6 months will prove to be more pressure-filled then you may have experienced in years. With decreasing prospects and the cost of doing business increasing, a squeeze on profits is inevitable. Read More

Selling in a difficult economy requires a different approach than during a robust one. Let's look at what you need to do to actively compete and keep your sales afloat. Read More

Health care reform may help some older workers overcome obstacles to getting hired. By reducing health care costs for some businesses, employers may find older, more experienced workers a better fit, however it seems uncertain how reform will affect small businesses. Promising information about the current health care reform proposal in relation t Read More

In his first year of blogging, Alan Brymer, president of The Investor Library in Provo, Utah, landed more than 6,000 subscribers by providing high-quality content, soliciting reader feedback and responding to their requests, and touting free reports. The reports spread like wildfire via a “tell-a-friend” script and were promoted by other bloggers Read More

Trying to figure out what customer relationship management really is? You're not alone. The term has been bounced around so much it remains a great source of confusion, says Howard Larson, owner of Larson & Associates. “What we are really talking about is building profitable customer relationships,” he explains. To get closer to your customers, La Read More

One of the most effective ways for a growing business to cut costs and save thousands of dollars in these tough times is to challenge your employees to identify waste and make suggestions on how to eliminate it. When you do, you'll build morale and improve your bottom line. John Tschohl, founder and president of the Service Quality Institute, shar Read More