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Whether you believe the concern is genuine or have your doubts about the hype, the U.S. Small Business Administration and Department of Homeland Security officials are joining forces to warn small business owners of the potential devastating effect of swine flu on small business. This article from the Chicago Tribune offers some suggestions for ho Read More
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Need a little motivation? Well, better get your butt in motion! Read More
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Futurist Richard Laermer has established himself as a respected expert on consumer marketing trends with the popular business books Full-Frontal PR and Punk Marketing (the latter cowritten with Mark Simmons). His new book 2011: Trendspotting for the Next Decade forecasts a world where the businesses and people that can adapt quickly to changes in Read More
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Faced with a challenging economy, growing companies have to work even harder and smarter on their brand-building efforts to attract customers and prospects. According to Glenn Geisendorfer, cofounder and creative director of Seattle-based Platform, Inc., business owners need to create brand experiences that make durable impressions on the minds of Read More
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According to the Marketing to Moms Coalition, mothers control 85% of household spending in the U.S., and are worth more than $2 trillion to U.S. brands. But they're a tough group to reach with marketing messages. So how can a business go about reaching this influential group? Here are four key areas to pay attention to. Read More
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Watch the video. Enough said. 99% planning, 1% courage. Read More
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Staying motivated and productive is not always the easiest thing to do. Let's face it. Sometimes (even for highly motivated people) keeping things moving forward professionally and personally feels more like a vertical mountain climb as opposed to a walk in the park. However, it is how we deal with this dip (and how fast we can recover from it) Read More
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In order for companies to effectively implement strategic plans there are several things that you must know and keep track of during the process. Read More
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mountainsI've added a weekend post routine that I hope you enjoy. Each weekend I write a post that features 3-4 things I read during the week that I found interesting. Generally speaking it won't involve much analysis and may range widely in topic. (Flickr image included here is also fav image of the week) Enjoy! Good stuff I ran across this Read More
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Many marketers have been taught the concept of the marketing funnel. The idea being that you bring leads into the top of the large opening in a funnel and push the ones that become customers through the small end. The problem I've always had with that is all the focus is on the chase. I happen to think that real payoff in marketing comes from expa Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!








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