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You can’t make any business work if your customers can’t find you, or don’t even know what you offer. Thus I was surprised to read a while back that 30 percent of small businesses don’t even have a web site. As an advisor to new entrepreneurs, I’m also surprised at how many potential business owner Read More

How to Begin Your Individual Graphic Design Business

Right now might be the perfect time to start your own graphic design business, as many designers are being laid off and working from home, take advantage! Read More

You might be an experienced web designer, already working as a freelancer, and plotting your first creative business. Or maybe you’ve just started out this path, and you’re already thinking about jumping to the next job. Read More

Being “street smart,” or able to anticipate and deal with daily business problems and surprises, is generally recognized as a critical skill to have for business owners and entrepreneurs. Most investors say they can recognize this capability when they see it, but it’s hard to define if you haven’t Read More

The identity of a brand is simply the essence of a brand. A brand is a philosophical and passionate idea. On the other hand, brand identity is the visual segment of a brand that delineates to those much significant thoughts. There might be re-evaluating and redesigns ahead. However, commencing with Read More

Tips, resources, and insights for starting a dropshipping business. Here's the information that can help you decide whether this type of business is right for you. Read More

Starting a freelance writing career can be nerve-wracking. You're probably unsure where to begin and where to find the best freelance writing jobs. This article shares 7 tips on how to become an expert in this niche and how to get started. Read More

Attracting the right customers is the key to success in business, whether you have a new startup or a mature enterprise. In my role as an advisor to entrepreneurs, I often see struggling businesses trying to be too many things for too many people, resulting in customer confusion, initiatives execut Read More

We all have blind spots – things you don’t see despite your best intentions to observe the world changing around you. In business, these can quickly take you off the growth track, even as you work harder and harder. In my role as startup and small business advisor, it’s my job to help you see more Read More