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A consultant that can offer a quality search engine optimization service is certainly worth his weight in gold Read More

Be prepared for next year, and run your freelancing business more smoothly, with these helpful tax tips Read More

If you own a professional services practice such as a managed IT business, etc. then you know how important your marketing message can be in getting new clients. Here I offer 3 ways to improve that marketing message as food for thought Read More

This article identifies three very common organizational communication issues that can lead to a low-morale, low-trust work environment.

There are three specific examples of how the issue was originally brought to the attention of the organization's leaders, what the original intent of the communication was and then how the underlying, real issue was brought to the surface so it could be fixed.

The 3 examples are from a real client case study and were all identified in one three-hour employee meeting to begin transforming the agency to develop a "Championship Culture Read More

It seems that lately, everyone is obsessed with traffic. Unless it's targeted traffic, though, it's just a lot of noise. Your marketing needs to reach your ideal clients Read More

Marketing podcast with Liz Strauss (Click to play or right click and “Save As” to download – Subscribe now via iTunes

Liz StraussMy guest for this week’s episode of the Duct Tape Marketing podcast is Liz Strauss, CEO and founder of SOBCon and author of the popular Successful-Blog.com. We talk about social media, of course, the upcoming SOBCon Conference in Chicago (April 30), and the blending of online and offline worlds – my current favorite topic Read More

posterousBy now you’ve likely heard of the online content publishing tool posterous. If not, it’s billed as the dead simple place to post anything – just email us.

Anyone can set up a posterous site and add just about any form of content by simply sending an email to your account. If you want to create a blog, you can get started in about 2 minutes. Families and groups can create a site and start adding all manner of information and pictures without any technical know how at all. You can make your posterous site private if you like, get fancy with professional looking themes and create custom domains. The tool can easily act, as it does for growing numbers, (Here’s Steve Rubel’s Stream built entirely on posterous) as an online business hub Read More

What will the workplace look like in ten years? Will we even be able to recognize it anymore? For years the workplace and corporate environment has remained relatively stable, but as company's seek new ways to cut-costs, create happier and more productive workers, and cater to the needs of Generation Y, the business landscape as we know it could change dramatically. Read More

Training new employees and training them well is key to developing a productive office. Discussion on how to effectively to educate the newest members of your team, interview with Susan Wilson Solovic, CEO of SBTV.com and author of "The Girls guide to building a Million Dollar Business" Read More