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If you want to become a truly great salesperson, focus on the differentiations that make you and your product unique. Remember that YOU are Nature's greatest miracle! Read More

The goal of any business is for the customer to walk away happy with the transaction. Whether it be product, service, etc., the customer should ALWAYS walk away happy with a feeling of satisfaction that they made the right choice. Tom's Shoes has taken that one step further. Not only do their customers walk away feeling good about a purchase of well made, fairly affordable shoes, they also now wa Read More

Networking events form a huge part of business and every individual in business should be able to make the most out of networking events that they attend. However, not everyone is a people magnet. If you are trying to rock during your next event, here are five steps you can implement and build upon. Read More

Looking to capture a little luck of the Irish with your next press release? This week’s big event is St. Patrick’s Day, which means you’ve still got time to send out an eye-catching press release for small business that’s worth its weight in gold (or at least a pot of gold). Read More

For MaryAnn Shank, entrepreneurship is in her blood. She started her first of several businesses in the 1980s and currently runs BusinessFinance-One Inc. out of her home in California. She is also a business plan writer, a web coach, and a blogger. While managing her online business full time, Ms. Shank is an active member of the Business.gov Community. She often shares tips on starting a busines Read More

With Google's new AdWords ad formats, advertisers can boost their competitive edge with greater ad visibility. Read More

Here's how to use socially responsible practices to help boost your sales. Green is just one example of how products and services can be socially responsible. Your product or service can also be socially responsible if a percentage of proceeds from its sale support a cause (such as “pink ribbon” products sold to support breast cancer research) or if it is made by a certain group of people (such a Read More

One of the challenges professional service firms face when starting a blog is consistently coming up with topics to write about. Back in September of 2008, I offered 5 tips to find topics to blog about. Here are three more... Read More

Playing Sales Whack A Mole? Not all sales are worth chasing. How to figure out what to pursue. http://bit.ly/cSXLgy Read More