Following the two case studies that I did earlier on; Nestle’s Facebook Mess and Tiger Airways’ Selective Listening, I would like to share five lessons I’ve learnt from social media public relations disasters like them.
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5 Lessons Learnt From Social Media Disasters
Posted by omgzam under Online MarketingFrom http://omgzam.com 5347 days ago
Project-Plan
Posted by graymarie under ManagementFrom http://project-plan.yolasite.com 5347 days ago
Are you interested in using project standards and easiest practices for your projects?
It’s not as soothing as you might believe.While there are a sort of standards on the market,
they are ordinarily released as a book which makes it harder to apply. So learn on, tosee: Read More
It’s not as soothing as you might believe.While there are a sort of standards on the market,
they are ordinarily released as a book which makes it harder to apply. So learn on, tosee: Read More
Leading a global health organization
Posted by StephenLynch under ManagementFrom http://results.com 5347 days ago
Tachi Yamada the President of the Bill & Melinda Gates Foundation - Global Health Program was interviewed in the New York Times recently.
Here is our synopsis:
Becoming a manager
The most difficult transition to becoming a manager is the issue of delegation. What do you give up? (view the article to see more) Read More
Here is our synopsis:
Becoming a manager
The most difficult transition to becoming a manager is the issue of delegation. What do you give up? (view the article to see more) Read More
How Guy Kawasaki uses Twitter for marketing
Posted by StephenLynch under Online MarketingFrom http://results.com 5347 days ago
Guy Kawasaki - well known author, venture capitalist and entrepreneur - loves Twitter because he says it democratizes marketing. No matter who you are, you get 140 characters to state your message, you can reach thousands of people, and it’s free. He even thinks all email should only be 140 characters with no attachments.
Here is a brief sample of Guy Kawasaki’s tips for using Twit Read More
Here is a brief sample of Guy Kawasaki’s tips for using Twit Read More
Social media community manager: Gate-keeping experience required
Posted by channelship under Social MediaFrom http://www.channelship.ie 5347 days ago
Recently while researching for a guest speaker a thought stroke me: What is the future of gate-keeping in organisations?
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Learn how Blogging Can Improve Your Search Engine Rankings
Posted by naimfffnfn under NewsFrom http://naimfennell.com 5347 days ago
In this article you will be taught how to use blogging to get laze targeted traffic to your business for free.
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How to Get Work Done Through People
Posted by Athena under Human ResourcesFrom http://socyberty.com 5348 days ago
As a manager or supervisor, we deal with employees to whom tasks are delegated. The company has needs and goals to be met, so do the employees. As humans, there are basic emotional needs to be considered, too. These are the need for recognition, opportunity, security, and belonging, among others. If good human relation techniques are applied, then getting the work done will be smoother.
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Teach Your Clients How to Throw a Social Media Event
Posted by shaneketterman under MarketingFrom http://blog.gorilla-force.com 5348 days ago
If you are a business such as an IT service provider or any other business you should consider holding a social media event in your city for your very own clients. It will help them understand the tools better and give them a way to increase their own business.
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Time to Gear Up for Global Entrepreneurship Week at UnleashingIdeas.org
Posted by Biztag.com under NewsFrom http://biztag.com 5348 days ago
Imagine 25,000 events, attended by 1,000,000 people, all packed into 1 week each year–that’s Global Entrepreneurship Week! The amazing thing about GEW is that your company can participate, in your town, anywhere in the world! The list of featured events spans the globe. The list of global supporters includes big names from business and academia, all who share a common goal.
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Case Study: Tiger Airways Selective Listening
Posted by omgzam under Online MarketingFrom http://omgzam.com 5348 days ago
From the previous case study I did on Nestle, it seems like there’s a lot more companies that are also facing similar issues on Facebook with their customers. I am not going to push the blame on the customers but it’s more of a badly mismanaged social media case from them. The user backlash on Facebook seems to be going south for Tiger Airways after a few incidents that are unfavourable.
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