HeatherStone commented on the following stories on BizSugar
How To Create Long-Tail SEO for Your E-Commerce Business
"Hi Mark, Very popular keywords may at first appear to be the best choice, but if you have a great deal of competition to overcome when trying you rank for these keywords, you face an uphill battle. The solutions suggested here are great approaches to standing out from the rest. So nice to see this post as part of the conversation in the BizSugar community."How Do I Choose the Right Vendor Events?
"Though I don't attend many events myself, I would assume choosing the right ones is a real trick. I'm guessing there are even highly publicized, well attended events that some businesses discover just aren't for them. These events are a huge investment in time and resources, so figuring out how to choose the right ones to attend is critical. Thanks for sharing your post and video with the BizSugar community today"Commitment and Consistency: One-Two Punch of Marketing
"Consistency is probably the most important aspect of your brand's message. Without it, you run the risk of a hit or miss approach that will likely not succeed. More than anything else, your customers want consistency from your brand, no matter what you represent. Demonstrate the consistency of your message, and you will be more successful at achieving the goals you expect. "What a Dave Matthews Band CD Can Teach You About Business Follow Up
"Hi Brad, As a musician and longtime fan of Dave Matthews, I found your post interesting on several levels. First, it's pretty interesting that at one time the record industry's pricing strategy was fairly competitive for the product they were providing, so it's instructive to remember how much of an industry's problems can really be boiled down to an unworkable business model. Second, there was a time when music, and show business in general, was unrivaled in its ability to create excitement around a brand. Things have changed, but the principle hasn't. Whoever creates the most interest wins, and, if your customers have forgotten all about you, you've lost. "How Can LinkedIn Groups Help My Business? - Wholesale & E-Commerce Blog – The Wholesale Forums
"Hi Jose, Linkedin Groups remain useful but, as you say, the key is to select the right ones to join and be actively involved with. Otherwise it can be a waste of time and effort. Thanks for sharing these strategy ideas with the BizSugar community!"5 Pages You Must Have On Your Business Website - The Small Business Playbook
"Hi Gary, "About us" pages are so important...as are the rest of these things. Thanks for not only including what we need but why. Have we missed anything here? I'm putting it out there for folks in the BizSugar community to answer too. "7 Unconscious Mistakes that Could Destroy Your Personal Brand - Marc Bell Marketing
"Hi Valentine, I think the most important point here is the need for a key decision maker in every business regardless of size. This doesn't mean, of course, that input from others is ignored, but someone must be in charge of choosing the direction and strategy the company uses when moving forward. Thanks for sharing these important thoughts on leadership with the BizSugar community. "What’s the Role of a CEO in a Small Business?
"Hi Valentine, I think the most important point here is the need for a key decision maker in every business regardless of size. This doesn't mean, of course, that input from others is ignored, but someone must be in charge of choosing the direction and strategy the company uses when moving forward. Thanks for sharing these important thoughts on leadership with the BizSugar community. "Subscribe
How To Set Business Goals And Realize Your Dreams
"Hi Kevin, I like the idea of accountability without penalties. Not every entrepreneur may have goals as ambitious as yours, but I think anyone trying to create a business or anything else requiring large amounts of motivation can learn something here. Thanks to Big Business Boogaloo for sharing the post with the BizSugar community."