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If you’re a blogger, you’re probably familiar with some of these accompanying hurdles:

• you have to gain a loyal following
• you need to be a content machine with frequent and relevant posts
• and you should include visual elements in as many pieces as possible Read More

Tis The Season: Give A Little and Earn A Lot of Customer Loyalty

Reciprocity, or what I like to call the “favor principle”, is an element of social psychology that is very important to understand when running a business. It basically involves the feeling and response someone gives when shown an Read More

Your sales have proven to be following a steady trajectory, and you see big things for your business in the not-so-distant future. But the excitement can give way to trepidation when you start to think about how to fund this next leap. Continuing to grow will require more personnel, inventory, spac Read More

Why Won’t They Buy? Small Ecommerce Sites With Big Problems

Reasons People Aren't Buying Online from Small Ecommerce Sites

Just about any product or services offered in this world are offered on the World Wide Web. So what motivates a person to buy online? More specifically what motivates the Read More

It seems like everyone has a great idea for a startup business, but when it comes to developing and selling their ideas to others, they often fall flat. All of the hours spent developing a business idea and perfecting the product or service one is selling will all be for naught if the development o Read More

One of the worst things you can do to kill your business’s website traffic is allow the site to stagnate. Knowing when it is time to refresh and redesign your website is crucial to keep customers returning—but improving and updating your site is just as important. Read More

There is no understating the importance of registering your business' trademark or avoiding common trademark problems that many start ups encounter. Read More

A sales sheet can be an important marketing tool for new products. You should provide enough information for a buyer to understand your product, its intended market, and how to contact you for more information. Read More

20 ways to improve your ecommerce website seo to ensure that you get steady rankings, or climb those rankings.In order to ensure that you get steady rankings, or climb those rankings, you have to continuously nurture your SEO strategies for your e-commerce website. Here are 20 ways to improve your Read More

Because blogs go beyond the “hard sell” you also have the opportunity to attract a fairly wide following if you know what you’re doing. Updating your blog regularly with content that your customers actually want to read is the key to get them coming back for more. Uncovering content that appeals to Read More