RossKimbarovsky submitted the following stories to BizSugar

How Not to Suck as a Leader

How Not to Suck as a Leader  - http://blog.crowdspring.com Avatar Posted by RossKimbarovsky under Startups
From http://blog.crowdspring.com 2188 days ago
Made Hot by: FutureVision on October 3, 2016 9:18 am
There’s much advice online about leadership, not to mention the many thousands of books published on the subject. Unfortunately, too many people confuse leadership and management. As you build and lead your teams, how can you ensure that you don’t suck as a leader? Read More

Dancing the Political Brand Equity Tango on Social Media

Dancing the Political Brand Equity Tango on Social Media  - http://blog.crowdspring.com Avatar Posted by RossKimbarovsky under Marketing
From http://blog.crowdspring.com 2189 days ago
Made Hot by: bizyolk on October 1, 2016 2:26 am
This year’s American presidential race has been one of the most contentious in modern history. The level of polarization in the electorate is astounding. And in the middle of the mudslinging and grandstanding are some very, very uncomfortable brands. Read More
Part of social media marketing has nothing to do with directly promoting yourself or your company. It’s about humanizing your brand, making it relatable. Folks are a lot more likely to engage with a company with which they identify/ Read More
The world lost another titan on Sunday with the passing of Arnold Palmer. But while he made over $7 million on his golf career, he brought in more than fifty times that off the course. Why? Because he was a master marketer. Read More
Design plays a very important role in helping to market and sell products and services. This is true even for common products such as pizza. Here's a good look at the design lessons from pizza product and packaging design. Read More

Elements of a Great Unboxing Experience

Elements of a Great Unboxing Experience  - http://blog.crowdspring.com Avatar Posted by RossKimbarovsky under Marketing
From http://blog.crowdspring.com 2198 days ago
Made Hot by: SimplySmallBiz on September 24, 2016 2:38 am
By the time UPS drops off the package, your newly acquired customer is an emotional powder keg just expecting something to go wrong. Fortunately, you can ease this emotion and create positive feelings toward your brand with an exciting unboxing experience. Read More

Can A Hoodie Increase Brand Equity?

Can A Hoodie Increase Brand Equity?  - http://blog.crowdspring.com Avatar Posted by RossKimbarovsky under Marketing
From http://blog.crowdspring.com 2204 days ago
Made Hot by: steefen on September 16, 2016 9:53 am
This isn’t a unique position. Startups have been using branded apparel as a way to build brand equity for years. But does it work and should you consider trying it? Read More

The Most Underutilized Question in Web Design

The Most Underutilized Question in Web Design  - http://blog.crowdspring.com Avatar Posted by RossKimbarovsky under Marketing
From http://blog.crowdspring.com 2208 days ago
Made Hot by: BizWise on September 12, 2016 10:40 am
Design is an important factor in marketing. Poor design rarely results in successful marketing initiatives. But, especially when it comes to user experience on the web, there's one question most designers and marketers rarely ask: Why? Read More
Perhaps not as much as we’d hoped, but marketers have become less cowardly about embracing diversity. And thank goodness. Read More

Rise of the Creative Robots? Not So Fast

Rise of the Creative Robots? Not So Fast  - http://blog.crowdspring.com Avatar Posted by RossKimbarovsky under Technology
From http://blog.crowdspring.com 2215 days ago
Made Hot by: LoopLooper on September 5, 2016 6:07 am
Are creative robots going to take over our jobs and our lives? Should we be worried or is fear purely an overly active imagination by people who would have also feared the industrial revolution? Read More
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