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Steve Kasten of Kasten's Dog Training made some adjustments to his website and achieved some awesome results. He said "We’ve had more web leads in the past 6 months than the entire previous 3 years!” Read More

Google changed their ranking algorithm to award sites with HTTPS. Find out what it takes and why it's a simple win for your Google ranking. Read More

When you've set up your site on WordPress, you get to control all the content in your website. You can change it at anytime. No matter how experienced or comfortable you are up front, with some introductory training and a “How to” handbook – you’ll be able to update your pages, photos, menu and oth Read More

Recognizing the power in remarketing (targeting leads that have already visited your website or met a conversion goal), they can now incorporate internal remarketing lists to influence the automated bid strategy set in Adwords. Read More

The most common form of remarketing is for lost conversions. If a visitor comes to your site and then leaves, a remarketing ad allows you to display a “follow up” ad while they are visiting other sites. Have you ever visited a website, and then saw their ads everywhere you went? That is remarketi Read More

Ever wished there was an SEO (search engine optimization) strategy checklist to improve your Google ranking? Now there is. Read More

It can be difficult to realize the full value of SEO efforts on your website. A new experiment over at Groupon sheds light on one aspect of where your SEO analytics may be hiding – in the Direct search category. Read More

Local listings are in many ways a boon for small businesses, setting them up is practically free, and it’s an easy way to build visibility and credibility through consumer reviews. Read More

Gallup Inc. released a report this week titled The Myth of Social Media. There they found,

“Social media are not the powerful and persuasive marketing force many companies hoped they would be.”

But that’s not the whole story. The Wall Street Journal agrees, stating brands who understand soci Read More

What makes for an effective website? Some websites are slick with the latest graphics innovations, and others look they were created in 1997, but an effective website goes to WORK for your business. Read More