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Customer journeys used to be relatively simple and straightforward, but with today’s omnichannel approach, they’ve evolved into something much more complicated. Marketers need to create the seamless, secure, personalized, and on-demand experience that their target audiences want on all of the chann Read More

The battle is on. The warriors enter the arena to the loud cheers of frontend developers around the ring. In the right corner, React, introduced in May 2013 by Facebook. In the left is Angular, an open source project born in September 2016 and maintained by Google. The bell rings. It’s on.

But i Read More

Voice marketing is growing as a prevalent part of D2C strategies, with over 118 million smart speakers in US homes representing a 78% year-over-year growth. If you haven’t yet jumped on the DTC bandwagon or if you just want to up your game here are some fundamentals you should consider implementing Read More

Brick-and-mortar stores face stiff competition from online commerce as customers flock to the web to purchase everything, from clothes to groceries. Services like same-day delivery are making the shift to e-commerce a no brainer for the masses. However, advancements in voice recognition technology Read More

Without effective social media reporting, the resources invested in collecting and analyzing the data are wasted. Sure, you can create a social media report in a spreadsheet or tables in a document, but that takes precious time. Why waste it when you can automate most social media reporting tasks w Read More

It’s clear that organizations looking to scale up embrace automation tools and solutions to boost their marketing and sales operations. However, they often miss the distinction between these two methodologies. Read More

Quality is the first thing that people check when choosing something. Whether it’s a product, service or even a relationship, humans measure by two supreme factors — value and quality.


When it comes to manufacturers, quality assurance is crucial if you want to stay competitive — not only becau Read More

Understanding the differences between GMP and GLP is the first step. Knowing when each is applicable and necessary, and how to practice each--these are the key to compliant pharmaceutical production.
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Pharmaceutical manufacturing is a market where the margin for error is next to 0. Any company desiring to sell their products on the open market domestically or internationally need to comply with cGMP standards at the bare minimum. But these standards will save you both time and hassle, as well as Read More

Writing endless lines of code manually to ensure accuracy is a great way to ensure your final product is to the best of your ability. It also takes up a massive amount of time and effort that could be saved, if you automated a lot of your code and processes. Find out a number of options for a numbe Read More