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Customisation of business pages in Facebook keeps changing. Firstly it was possible to add a custom tab to your Facebook business page, and then program that tab in Facebook’s markup language Static FBML. This code was hosted in Facebook and had various limitations in terms of what could display Read More

Whether your business is mainly online or off, today the Web probably plays a role of some kind. Whether it's simply to be sure your business is found when Read More

How do you create social media strategies for your business? Do you jump into the newest platform or create campaigns simply to increase Facebook ‘Likes’?  Here’s a suggestion: quit throwing darts and start using social media research to drive your strategy. Read More

In the online money making world there are people who make money, and others who actually teach you how to make money online. The competition is extremely high, but the money is enough for everyone, especially those who take action. Read More

It was not hard to fall in love with theses 2 web tools. Just as soon as I used them I was hooked. They are easy to use, easy to save and they have free version Read More

Last week I wrote a blog post arguing why I felt Facebook was no place for b2b marketers. I seeded it in a number of Linkedin groups and it has developed some interesting debate. (Look up the B2B Social Media and B2B Online groups if you are interested). Read More

PART 1 – Getting a handle on the necessary-for-successs Marketing Plan

Every small business, or freelancer, who is responsible for generating income must consider the marketing side of their business – ie. how they will find customers. Read More

You’ve got a great location, a great image, you have great food and/ or drinks on the menu, but how do you get customers?

To stand out when you are starting or running a small business in hospitality, is a bit difficult in today’s world. You will probably have tonnes of competition, and brand a Read More

While we don’t have any actual numbers yet from Facebook Places, it seems that Foursquare is stll the reigning king of the checkin. During yesterday’s annual Foursquare Day, the service saw its largest day yet, with 3,073,635 checkins according to a tweet from Foursquare founder Dennis Crowley: Read More

Search Engine Optimisation is as popular as ever. Just having a website doesn’t mean your potential customers will find you in the ocean of millions of websites online. You need to have your website optimised. And there are a great range of free tools to check and monitor your website to see how Read More