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In this video Gary Vaynerchuk answers how to monetize your blog or video blog with a practical illustration. Of course you need to have at least some traffic to pull in advertisers - but once you do, if the advertisers are not coming to you yet - go to them. Read More

Depending on the purpose for attending a conference, goals may vary. Here are some common goals based on the various reasons for attending any kind of marketing conference: Read More

CRM software or (Customer Relationship Management) software is one of the most widely used software applications used by businesses to store critical information related to customers or prospective customers which can be used for marketing, sales, customer service and other areas of business which involves contact with potential or existing custom Read More

If you're promoting on Digg, you're losing your blog money. The web is crowded, attention spread thin. It may not cost you a $70,000 full page print ad, but building a following requires patience and passion. It's almost 2009, and the social media personal brand isn't an early adopters' secret anymore. Promoting your blog can be free, but not cost Read More

Still, the question that has been on my mind for several months now is whether we are seeing a shift where some of the core benefits and skills that people expect to recieve from an MBA are now readily available through social media. In particular, I'm thinking of four areas: Read More

One of the hottest topics that transcends the public relations, social media and search marketing worlds is online reputation management. Search engines Read More

Follow these 10 critical strategies and you will inevitably exploit opportunities, prevent failures and advance your career. Read More

I'm sure there's a better list somewhere, but from my observation thus far there are five primary types of messages posted to Twitter: Read More

Just about a year ago, I ruptured two discs in my back and herniated another. Or at least the doctor found them a year ago. Who knows how long I was carrying them around like little ticking tissue time bombs. Read More

As a reporter and editor at Forbes Magazine, Erika Brown handled a lot of story pitches from companies. Now she's director of marketing and business development at Matrix Partners (one of HubSpot's investors), making pitches of her own. In an interview earlier this fall, Erika explained to HubSpot's Karen Rubin how she thinks companies should p Read More