Martinzwilling submitted the following stories to BizSugar

Most of the entrepreneurs I have met are smart, but many are not always wise. That means they may show great insights into a new technology that has marginal business value, their passion may motivate team members more than customers, or they may allow themselves to be pulled over the ethical line Read More
Starting and running a company is a team effort. Yes, it takes a leader (entrepreneur), but you can’t do it alone, without a team. Maybe only you and a co-founder comprise the team at first, to provide key skills, back you up, and test your ideas. As the startup grows, the team has to be able to re Read More
Most people agree that entrepreneurs have to think differently and take risks to have much chance of building a successful business. Yet I have found that serious entrepreneurs usually go way beyond these platitudes in their actions and thinking, and often won’t volunteer their real views, for fear Read More
In my experience at all levels within large organizations as well as small ones, the team members valued the most, and usually promoted first, are the ones seen by others as indispensable or “goto” people. The challenge we all face is how to be one of these, without overworking, while still getting Read More
It seems like every entrepreneur and business owner I meet is highly focused on fast growth to a large business, and becoming the next unicorn. They don’t realize the running a large business brings a whole new set of problems, and may not be all that much fun, compared to their small business role Read More
Every one of you has had to deal with the conflicting requirements of optimizing your business in the short term versus the long term. In the short term you need customers to find you at any price, and in the longer term you need revenue, profit, and return loyalty. Even a million users on your soc Read More
The “valley of death” is a common term in the startup world, referring to the difficulty of covering the negative cash flow in the early stages of a startup, before their new product or service is bringing in revenue from real customers. I often get asked about the real alternatives to bridge this Read More
Whether you are trying to motivate your team, close a deal with a customer, or get funding from an investor, a casual conversation is usually a waste of your valuable time. These result is a founder who is always “too busy,” but never seems to get the business done and the team moving. All real bus Read More
Many entrepreneurs think that adapting to the new technologies, like smart phones and Internet commerce, are the key to attracting new customers. In fact, businesses need to adapt even more completely to the changes in the buying and social behavior of consumers. High-technology product startups, w Read More
The entrepreneur’s challenge is to effectively communicate their value proposition, not only to customers, but also to vendors, partners, investors, and their own team. Especially for technical founders, this is normally all about presenting impressive facts. But in reality facts only go so far. St Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!