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Identifying the most influential people has become incredibly beneficial to companies that seek to strengthen their presence and reputation in social media. Read More

Getting your articles shared by your industry Influencers amplifies your content, extending its reach to new readers, and potential customers. Read More

Influence Marketing: How to Find Your Industry Leaders // Do you know how to use Influence Marketing to drive traffic to your blog, and increase your social ranking? Do you even know how to find your... Read More

Social media marketing can be a hard thing to grasp, mostly because people think about it in entirely the wrong way. There are simple ways to utilize social media effectively and efficiently and the benefits of this are considerable when compared with other forms of marketing. To start with, you h Read More

In business, how good you are matters, but how good others think you are often matters more. That’s much of the basis of the whole field of marketing. Read More

Automation and scheduling on social networks are becoming more popular by using applications like Buffer and Hootsuite. Are you automating your social media? Read More

Small companies are more likely than large companies to have someone who oversees content marketing strategy. Read More

This is definitely a very interesting addition to the landscape of online influence and search integration Read More

New research from Boston-based restaurant social media company Privy demonstrates that people on Twitter are more interested in being influenced to spend money. Read More

While the book and crowdsourcing in general has traditionally referred to leveraging user-generated content to produce something, it has evolved a step further. Now, powerful companies are depending on the crowd to market their product offering as well. Read More