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When it comes to your business, you always evaluate the ROI, the new clientele, the industry influence, and the obvious outward benefits of any new marketing campaign. A savvy business owner appreciates a good marketing investment and understands the scope, impact, and potential of a strong initia Read More

If you’re considering starting a business, you might be trying to decide between starting one from scratch or buying an existing business. Each has its own benefits. Read More

Google’s newest social media site, Google +, is still growing as more users adopt it. There are approximately 100 million users on the site (compare that with Facebook’s 800 million +) and rising. Now that the site is more friendly to small businesses, there’s a lot to use it for. Read More

When I started my company five years ago, it didn’t occur to me that this might be a permanent thing. In fact for years, it felt like I was just this side of working as a barista at my local coffee shop. It’s only now, five years in, that I realize:

I’m an entrepreneur for life. Read More

When putting together a business proposal for a prospective client, it’s important to do your homework. Slapping together a proposal that’s identical to one you gave another client won’t address this particular client’s specific needs, so it’s important to customize it to fit. Here are more tips to Read More

For years, local businesses shunned websites and internet marketing because they assumed they didn’t need it. After all, being listed in the Yellow Pages was sufficient, right? These days, no matter if you serve a one-mile radius or a 10,000-mile radius, being online is a necessity. Read More

If you have a store or office, are you taking strides to become part of your small business community? Do locals know about your business and tell others about it? Finding ways to be a known member of your community can help you grow your business. Read More

Here's an informative infographic about where small businesses are in marketing. It's taken years, but they're finally on board with SEO, social media and mobile! Read More

If you’re considering taking out a loan for your small business or startup, here are some resources that can help you find the loan program that works best for your business needs. Read More

If you’re a business owner, you may realize that managing staff and running a business aren’t the same thing. While you may be great at balancing the books and bringing in new business, you may be lacking people skills that make you a good boss. If that’s the case, here are some tips to help you ou Read More