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I’ve had the pleasure of meeting Natalie Sisson at several conferences and I enjoy her blog, The Suitcase Entrepreneur thoroughly. She came out with a book by the same name last year, I snapped it up. If your entrepreneurial Read More

Today I’m answering a question I get asked all the time: which programs and coaches should I sign up for and how do I make the most of them?
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I’ve spent more than enough time up on my soapbox, explaining why a writer (or any type of creative, really) shouldn’t work for exposure, but I realized recently that most of the business owners soliciting this sort of work probably don’t understand why it’s such a bad deal for them. And it absolut Read More

Motivating yourself can be hard. Motivating others? This is even more difficult. As an entrepreneur, it’s critical that your small team is excited to come into work and help your company grow. How do you do this? Glad you asked!

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Video is a powerful medium that can make your company stand out in a crowded market place and have a lasting impression on your customers. Knowing how video makes your company more awesome is important to know when entering into a video production. Knowing the strengths of video can help you utiliz Read More

This week, Target's CEO appeared before the Senate Judiciary Committee to discuss the recent breaches that led to the loss of 40 million credit card numbers, as well as information pertaining to 70 million customers. Although malware placed on Target's system is what exposed the data, most of the c Read More

Big-name brands usually knock the small fish right out of the water when it comes to the product launch. After watching thousands of product launches, Donald Brewer noticed that if companies could assess their products contextually within the marketplace and gauge consumer desire early on, they wou Read More

An interesting side business — this Yale professor also makes and sells wooden bowls. The name of the business is even a joke on his Yale connection. Read More

The WWE's storytelling methods make every move by the company have multiple layers of meaning. It's an interesting approach to marketing. Read More

In the fall of 2012, my bounce rate was 82% and, in the fall of 2013, it dropped to 15% -- dropping over 60% in a year! Want to learn why people like you stay? Read More