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Mobile commerce is growing in popularity as technology improves. Phones and tablets are now as capable as basic computers with the advantages of lightness and portability. Users can shop online from their phones at any time, from any location. Businesses that are able to adapt to this demand and pr Read More

As more people turn to the internet for their travel needs in 2018, it’s up to you to help your target audience find your website, learn more about your property, get answers to their questions, understand what makes you different, and ultimately make the decision to book a reservation with you. Read More

Earning profits on low price items requires planning. To ensure earnings, a merchant has to selectively choose their inventory: goods with low costs and high demand to ensure high turnover. By selling low-cost goods frequently, merchants can earn profits on products at low price points. Read More

Resale certificates prove to your vendor that you are buying their products to sell rather than to use yourself, and so your purchase isn’t subject to sales tax.

But as with anything sales tax related, there’s a bit more to it than just showing up on your vendor’s doorstep (brick and mortar or v Read More

The competition in the ecommerce industry is huge. Especially with bigger players like Amazon and Walmart, it takes a lot of effort to build credibility. However, not many people know that a few key changes to your website can boost your conversion rate considerably.

For some great useful and ac Read More

Facebook for business isn’t an early adopter’s game anymore—it’s everyone’s game. The playing field has been leveled for businesses all trying to attract and engage with the same audiences.

In order to win, you have to pay to play. To achieve your goals and get value out of social media as a rea Read More

Thousands of years ago, a guy named Aristotle had lots of ideas about everything from religion and ethics to medicine and science.

He also happened to be a very persuasive speaker -- so persuasive that his teachings still shape the way we think about the world today.

But what does this all ha Read More

Creating a seamless customer journey is the key to generating recurring sales. Making every touchpoint and every user experience flawless. First, they land on your website. Next, they shop in the store. And finally, check out on a mobile app.

Omnichannel strategies have the power to create memor Read More

As a property manager, it’s important to recognize that your website isn’t meant to be a static brochure for your business—instead, it should be used as a tool for boosting awareness, educating travelers, qualifying traffic, nurturing leads, and helping people make the right choices when it comes t Read More

Running a profitable ecommerce business isn’t a matter of luck — it’s a calculated effort that requires constant observation and iteration. You need to track the demand of your products to estimate how much you can sell and earn on your orders. You also have to regularly calculate your net profit m Read More