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Here in New England, the leaves on the trees have turned blazing colors. They're a brilliant reminder of the change of seasons, and their time is short. Soon they'll turn brown, dry up, fall off and get blown (or raked) away. Read More

Last week I took some heat from several people in response to a press release put out about a SMB survey done through MerchantCircle. The release showed a large percentage of survey respondents adopting social media for marketing purposes. The release and the related post were clear that the survey population was ahead of the curve (”active” Merc Read More

When a friend of mine needed to replace his computer last week, the sales person happened to mention that since he was buying the computer for his small business, and it cost more than $1,000, he could claim an extra tax deduction on the purchase. This tax break forms part of the Australian government's economic stimulus package, and although I'd Read More

It is our misconceptions that lead us to business failure. We sometimes reroute ourselves away from the conventional elements which sometimes blinded us to the reality. On the surface, it is indeed essential that our business should comply with the basic elements so that you can start working on it, but you must be aware that you should always stic Read More

Internet Business has all the opportunity to be accessed by customers. You are 24/7 exposed to any part of the world. It is essential to know who visited your website for today, the reason why they came, how they found out your business. Visitors of your website should be well-treated; you must know them first and convert them to become your custom Read More

Handling a business is not that easy, you need to take a lot of considerations. However, you can stop doing business the hard way. There is always an easy route towards the business success. All you need to do is to take action and implement some basic lessons. Read More

Two of the dominant trends of the Internet over the past decade, social media and e-commerce, have overlapped very little and without much success. Retailers have tried to cultivate communities of shoppers with similar interests on their sites, without much uptake. Plenty of brands set up Twitter and Facebook pages, only to find that marketing to c Read More

While social web content has been stereotyped as a teen fad, it looks like adults are crashing the young folks' party. More than four out of five U.S. adults (ages 18 and up) use social media at least once a month, according to a Forrester report released today. It seems visiting social networks, blogs and watching online video has become a part Read More

With so many blogs popping up every day, it's hard to determine which ones you should read and which ones you should pass by. Lucky for you, there is one list of valuable business blogs that you should take a moment to look through. Whether you are just starting out or already have an established business, you should be able to find any informat Read More

Social communities, whether they're online or offline, have interesting dynamics. To make any kind of headway, you must understand and respect how each individual community functions before charging in and saying, "Hey, can I join the party, too?" Several factors can affect whether you're accepted into the community, or left on the outside loo Read More