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There is no better way to start off December than to look ahead to next year. With that, we share our Social Media and Content Marketing Predictions for 2013. Read More

Prezi is a hot new tool that helps people present and share ideas in an organized, storytelling format. Find out why your content strategy should include Prezi. Read More

In the battle to assign an ROI to social media, HubSpot's Dan Zarrella has created a nifty (and free) weapon, ValueofaLike.com. Read More

Every new blogger gets “stage fright.” It’s natural. You’re worried about making a good impression and you want to sound like and expert but your words just sound so incredibly dull and boring. Then you get even more stressed trying to come up with colorful words to make your content more interesti Read More

Select users can now upload an image of their choosing to represent their video. These users can now choose a thumbnail for their video and this thumbnail will be displayed in search result pages, related videos and as the start image on embedded videos. Read More

In recent months, some Facebook page owners have noticed that their accounts are driving much less traffic to their websites than they used to. In some cases, Facebook clickthroughs are down by as much as half, despite a huge growth in likes. Read More

With Halloween just over a week away, there's a lot of talk these days about fear: fear of ghosts, fear of zombies ...

But lately, when I talk to clients about their Web content, I've started uncovering a very different kind of fear: Fear of revealing what they specialize in. Read More

Big changes to my business give me the opportunity to do some other tweakage. And I've decided that one of those tweaks will be removing the lines with my Twitter handle and Facebook Page URL. Read More

Faced with a plunging stock price and critics on every side, Facebook could be headed for a slide ... and Google+ is primed to pick up the slack. Read More

One of my favorite social-media-fueled trends over the last year or so has been the resurrection of Betty White's career. Her 73-plus-year journey has been an inspiration ... and it's taught me a few things about social media. Read More