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Are the cobwebs starting to collect on your blog, Facebook Page, and Twitter feed? That could be the reason #8 why you aren't seeing results. Read More

No matter how much people like you (and that's "like" as in the emotion, not the Facebook activity), it's quite possible to overdo this social engagement thing.

So, as much as you're tempted to share your daily specials, your employee of the week, a funny video on YouTube, and a top-10-tips blog Read More

The new Facebook Timeline layout for Pages doesn't go live across the board until March 30, but some have decided not to wait. Check out these 5 brands that are already rocking the new layout. Read More

Sure, Pinterest is taking the social Web by storm ... but is the site too girly to hit it big with the guys? Read More

As we approach the end of another year, it's only natural to do a little navel-gazing and ponder the lessons of the previous 12 months, especially the missteps, the over- and under-estimations, the coulda-woulda-shouldas. These are the top 3 social media mistakes that I made in 2011 ... and the les Read More

How are you planning to take your blog to the next level in 2012? We've got 5 suggestions to get you started. Read More

The start of the New Year is rife with business opportunities, and LinkedIn is a great place for positioning yourself to snag them. Read More

As we all prepare to enjoy another Thanksgiving, we've got 4 easy ways to say "thank you" to your customers and advocates using social media. Read More

This week, Google finally launched Google+ Pages, which allows businesses and other organizations to create proprietary outposts on social media's newest network. Read More

Today we wrap up our series on optimization with a look at the social network that's all business, all the time: LinkedIn. Read More