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Whether your business is just starting or it has been around for 100 years, the need to remain visible is constant.

You need to give today’s consumer a reason to stop at your business. Some have forgotten you exist, others get busy and still others may not realize what changes you may have made, Read More

Although the mediums for social media may change, this paradigm shift in the way brands, organizations and international communities connect isn’t going anywhere. Not this year, and not in the next five, either. Read More

While Christmas revelers were busy activating devices and downloading apps in record shattering volume, duty called me elsewhere. I found myself in the midst of a Yuletide celebration with someone who’d never seen the movie It’s A Wonderful Life before. That’s not to say I abandoned my tech friends Read More

Looking for a few ways to attract website visitors in the new year without compromising your ethics or stooping to spam techniques? Give any of the following options a try:

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We all have multiple personalities and multiple lives. I’m not talking about the Dexter-serial-killer type personalities, although I suppose that’s just a more extreme example. No, what I mean is that each and every one of us is a slightly different person depending on the environment we’re placed Read More

We’re seeing startups and services that by far exceed the measurement ‘cool.’ Our measurement scale—and thus, our expectations—continue to rise as new ideas push the boundaries. Read More

Information technology professionals need to follow social media trends: social business, internal collaboration, content marketing, listening, big data & compliance. Read More

There's no such thing as too young to start a business. Young entrepreneur Alex Parker of Grand Rapids, Michigan says he was bit by the entrepreneurial bug from the time he could comprehend. Growing up, he always was in awe when seeing the lavish lifestyle which successful entrepreneurs and busine Read More

Some people spend too much time looking forward, forgetting to look back. I have been guilty of this. Sometimes I think so much about what’s around the next corner that I fail to adequately reflect on all of the amazing things that have happened. That whole concept of being in the present? I’m terr Read More

Choosing the right name for your business can have a lasting impact when it comes to propelling a business to success. Here are tips in choosing the right one. Read More