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Whatever it is, Hotel guests want it at the touch of a button.

A study by research firm YouGov that was commissioned by ALICE a Hotel operation platform tells us that guests’ preferred devices vary, but their core concern doesn’t – they want their Hotel at their fingertips.
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For those who love to travel, Airbnb has become a lifesaver. More listings are appearing each year, offering keen travelers the opportunity to stay in some beautiful accommodation that stands out against traditional hotels.

The company has seen over 150% growth since 2009, with more pe Read More

A passion for providing excellent hospitality in the form of running a Hotel can create some incredibly rewarding ventures. Opening Hotels and receiving glowing customer feedback in the process can make the strenuous process of renovating and starting up the business in the first place all worth it Read More

Without guests, your Hotel is nothing more than four walls, a few rooms, and a reception desk. To inject your business with some much-needed life and potentially turn it into a money-spinning venture, you need paying customers coming through your door’s day in, day out. This, then, means that you h Read More

How can you bring new life to your Hotel services that trigger intent and transform the customer experience?

It boils down to creating a digital marketing narrative that drives relevant action for your Hotel.

And with Facebook Native Advertising relevant and powerful image Read More

Does your Hotel use 360-degree video in its marketing? If not, now may be the time to embrace this fascinating technology.

Hotels that embrace 360-degree video will appeal to important customer emotions in relations with their intent.

Research has shown that video ads usin Read More

Owning a Hotel near a major road has several obvious appeals. You can attract road trippers who want a good night’s sleep, can help entice those suffering on a long commute to enjoy your services, and generally get seen by every single of the thousands of cars that drive by your establishment day a Read More

How to make your Hotel out-of-the-date? How to boost your revenue? How to attract more guests? These and many other “how-to” questions are a daily routine of every hotelier. To keep up with the times and meet requirements of fastidious customers, a Hotel owner should regularly keep an eye on the la Read More

Have your Hotel tried Facebook Ads and failed?

No worries, you are not alone. A lot of Hotels and brands have a misperception of Facebook Ads.

It is not your fault. There is a lot of individuals and brands online today that take advantage of Hotels that have not taken the Read More

Is your Hotel concept so unique that there is a waiting line for customers that are eager to book with you?

For most Hotels, a unique concept is not enough to stir customers and trigger them to immediately want to make a booking with you. Most Hotels will start to think about different Read More