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Just about every business uses social media as part of their marketing plan. But does social media lead to sales and new customers for your business? For most businesses, the answer is no. In this video, we discuss how you can gain new customers and get sales for your business using social media Read More

The only way to improve the results of your advertising campaigns is to continually track and improve it. Most businesses don't track the results of their advertising and are doomed to make the same marketing mistakes over and over again. In this video, we discuss what advertising campaign metric Read More

This is a review of Missinglettr, the social media campaign software that lets you create targeted and automated social media campaigns for each blog post. Read More

Although VoIP can bring your small business communications to a whole new level, at a price that's cheaper than traditional telephone lines, there are still several things you need to consider before making the jump. This guide will serve to help educate you on VoIP technology as well as what to l Read More

Are you a small business owner looking to get do Pay Per Click (PPC) advertising but don't know where to start? Maybe you've heard about it but you are not really sure what it is and how it works. In this video, we discuss the basics of Pay Per Click advertising, what it is, how it's used, and ex Read More

The Small Business Toolbox is your place to find free and low-cost software and services to help grow your business.

The resources I post are usually easy to use and will provide some value to your business. All of the tools are ones that I either currently use or have used in the past. I don' Read More

Are you interested in learning more about SEO and how ranking high in the search engines works? There are over 200 different ranking factors that the search engines use to determine how a page will rank in the search results. In this video, we discuss the basic methodology the search engines use Read More

Are you a business owner trying to make sense of Google Analytics? Are you trying to figure out how to take action and improve your business with the data? Most people that use Google Analytics barely understand what they are looking at, much less take action on the data. In this video, I discus Read More

Finding success in your business requires many skills and talents. Starting and running a business is like riding a roller coaster, you have to be ready to handle the climbs and drops without losing your lunch. The ten keys to success below apply not only to your business but your life as well. Read More

In this video, we discuss best practices for creating a highly effective Google Adwords campaign. We go over a basic account structure that works for any small business or ecommerce store. Have a proper Google Adwords account structure is critical to running a campaign that converts visitors int Read More