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If you’re not using a blog as part of your online marketing strategy, you’re missing out an a great opportunity to generate leads for your business. As all small business owners know, traditional advertising methods are rapidly losing their effectiveness. Trying to get people’s attention is becom Read More

Are you the type of business owner who can turn a random passer-by into a loyal customer with a 5 minute conversation, or do you struggle to effectively convince potential customers to give you a try? Read More

Q: What are the differences between QR codes and bar codes?

A: Traditional bar codes — like the ones you see in the supermarket — are linear, one-dimensional bar codes that can typically only hold about 20 alphanumeric characters in its code. A QR code is two-dimensional and can hold thousands o Read More

Being a successful business owner means you need to be a good manager. That is, unless you want to forever be a one employee company.

Your ability to manage other people can mean the difference between being a slave to your business (you do everything, always), and having the freedom to use you Read More

AWW is a free online whiteboard tool that lets you quickly create and share your ideas, drawings and collaborations quickly and easily. No signup needed, just start drawing and share. Read More

Whenever you write a new article, you should spend a few minutes after promoting it. Just a little bit of promotion will give your article the boost it may need to start circulating on the various social networks. Read More

Every small business is different, so, of course, every entrepreneur will be charting new territory. If there were a simple manual or step by step approach for Read More

Just like for your life, your business needs a plan. And no, you can't have a plan for your business without a plan for your life. Owning your own business is too intertwined with your personal life not to have them both aligned. The importance of having a plan is not so much that you actually f Read More

A visual timeline of my marketing efforts helped me see a entire years worth of marketing at a single glance. I find it helps me to see when my busy marketing periods are, which activities overlap, and if there are time periods where I need to ramp up my marketing efforts. Read More

Before you take the leap and start a business, you should ask yourself the questions below and answer them honestly. You need to be certain that you are fully prepared to take on the responsibilities that will be required of you as a small business owner. The questions below focus on your motivati Read More