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In these tumultuous economic times, small business owners need to find ways to squeeze more value from every dollar invested. One of the larger expense lines is advertising. So why not start here? Read More

Recently Chris Brogan, co-author of Trust Agents, speaker, trainer and all around social media guru, visited Minneapolis and held a seminar he titled “Reputations.” Eric Mitchellette, business coach and consultant, attended and wrote an article for this blog that I could share with you. Read More

Are your tax records starting to take over your home or office? How long are you required to keep them? This article lays out the facts and tell you what you can discard and when. Know the facts and save the agony! Read More

In order to win in today’s fiercely competitive economy it is absolutely critical to create a customer service program that transcends standards and puts the personal element back into customer relations. If small businesses spend the time and the money to create a customer service program that knocks their customer’s socks off it will prove to be worth every penny. Read More

These turbulent economic times can wreck havoc with big and small businesses alike. However, it is far easier for a small business to avoid “Fatal Distraction” and turn their business around quickly. The secret is sharpening your focus rather than becoming bogged down with minutia. Read More

Is it possible that when so many are crying gloom and doom, that this could be a good time to start a new business? Is one man’s junk another man’s treasure? Are there insider secrets of which small business owners should be aware? Read More

A common mistake that many people make is using the wrong kind of social media for their particular marketing objectives. Then when they receive lackluster results they conclude that social media does not work. In a successful social media campaign, it is imperative that you match the right tool for the right job. Here is a list of the right social media tools for the right marketing job. Read More

Which of the different social media you should use for marketing depends greatly on what you are marketing and to whom you are marketing it, but in all cases there are some common mistakes you should work to avoid. As a general rule of thumb, if you wouldn’t do it at a cocktail party, you shouldn’t do it in social marketing. Here are the seven deadly sins of social marketing. Read More

Most entrepreneurs do extensive planning and research before starting a business. But, after they get everything up and running, they tend to fall back into a natural bias for action mode. Once your business has been launched, it doesn’t mean your days as a strategist are finished. In fact, they are just beginning. Read More

When it comes to getting ahead in business, it’s all about making the right moves at the right time. Ken Yancey, CEO of SCORE Association, recently released his top ten secrets for small business this year and I would like to share them with you. Read More