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In the last few years, content marketing has become the marketing approach that all the cool kids are supposed to be doing.

Coca-Cola is doing it, IKEA is doing it, Copyblogger has been doing and talking about it for more than 10 years now. So it’s a no-brainer, right? Read More

Graphic design is a topic that is often a lot more complicated than it sounds. However, in recent years it has been receiving the attention to detail that it deserves. Read More

Normalization of deviance refers to becoming blasé about counterproductive behavior or activities. The concept applies to processes that become ingrained in a team even though they contribute to negative outcomes, such as slipping deadlines. Employees become so accustomed to the deviance that, to t Read More

Use these hold music tips to increase caller retention by 98% and give your team time to solve their problems. Read More

An update to Google Search Console will allow users to check when a specific URL was last crawled.

The new “URL inspection” tool will provide detailed crawl, index, and serving information about pages. Information is pulled directly from the Google index. Read More

Love Island has infiltrated popular culture in a big way in the UK, but arguably no more so than in terms of language. Last year in particular, the show spawned (or rather, made famous) a slew of catchphrases that have since become synonymous with the show. Read More

Google has introduced a new set of tools that will let content creators test and measure the impact of YouTube videos. Read More

Welcome to the Getleado Resources section, a curated list of the tools and websites I use every day and highly recommend for your B2B marketing. The list of tools includes marketing automation, email marketing, CRM, conversion, lead generation and project management tools that will simplify your ma Read More

They say everything old is new again. Social media marketing is reeling from the chaos and crisis happening around major social platforms now. Could what SEO experienced a few years ago point the way to the future?

In this episode of our popular Here’s Why digital marketing video series, Stone T Read More

As a contemporary business owner, your tech team are a vital component in the overall success of your company. It can be a challenge to build your own technical team and manage it accordingly, especially if you’re a start-up and just beginning your tech journey. Read More