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Does social media actually have an effect on SEO? The answer is: it can (but maybe not in the way you think!)

In this episode of the popular Here’s Why digital marketing video series, Mark Traphagen reveals three ways you can use social media to enhance your search optimization efforts. Read More

It’s Carb Week on Copyblogger! This week, we have three sweet posts to share with you on how to write content and copy that serves your goals. Read More

A strong social media following is a major form of validation for a brand. It’s a simple way to say hey, we’re popular, well-known, and trustworthy. With the right strategy, social media will also generate revenue.
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Do you know what your SEO competitors are doing, how they rank in Google, and how much traffic they get?

Knowing this information can be the difference between future SEO success or failure. Read More

Instagram released six new Superzoom effects for Stories. Mashable reports that among the new effects are a heart-filled fog with music, paparazzi-like camera flashes, flames, a big red X, and more. An Instagram spokesperson confirms this update isn’t yet available to all users, but it’s expected t Read More

Compliance commentators have recently begun talking about how Artificial Intelligence (or AI) may impact compliance requirements. This may sound space aged: will robots be filling out your OSHA injury records? Hardly, but as some articles note, the ability to process large amounts of data, such as Read More

In the last few years, content marketing has become the marketing approach that all the cool kids are supposed to be doing.

Coca-Cola is doing it, IKEA is doing it, Copyblogger has been doing and talking about it for more than 10 years now. So it’s a no-brainer, right? Read More

Graphic design is a topic that is often a lot more complicated than it sounds. However, in recent years it has been receiving the attention to detail that it deserves. Read More

Normalization of deviance refers to becoming blasé about counterproductive behavior or activities. The concept applies to processes that become ingrained in a team even though they contribute to negative outcomes, such as slipping deadlines. Employees become so accustomed to the deviance that, to t Read More

Use these hold music tips to increase caller retention by 98% and give your team time to solve their problems. Read More