These stories submitted by Martinzwilling will be featured BizSugar's homepage
Startups Need Focus To Cross All The Chasms
Posted by martinzwilling under StartupsFrom http://blog.startupprofessionals.com 5134 days ago
Everyone in the business world has heard of the book by Geoffrey A. Moore titled “Crossing the Chasm” (1991), but most entrepreneurs have no idea how it relates to them. In fact, it’s all about the “focus” required to get early stage technology products across the deadly chasm from early adopters to mainstream customers
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Funding Your Startup: Are You a Zero or a One?
Posted by martinzwilling under StartupsFrom http://blog.startupprofessionals.com 5135 days ago
When I say that funding is a binary event, I mean that there are only two possible outcomes: either you succeed in getting funding, or you don’t. You win or you lose – there is no second place. All or nothing
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Six Personality Traits of Serious Entrepreneurs
Posted by martinzwilling under StartupsFrom http://blog.startupprofessionals.com 5136 days ago
A while back, when a startup founder mentioned to me that he wasn’t sure he had the personality to be an entrepreneur, I realized how important that insight was. My first thought is that if you are more annoyed than energized by expert advice, team suggestions, and customer input, then you should probably avoid this line of work
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Where is Your Startup In the Gartner Hype Cycle?
Posted by martinzwilling under StartupsFrom http://blog.startupprofessionals.com 5138 days ago
The Hype Cycle was a concept put forward by Gartner, Inc. back in 1995 meant to apply to technology product evolution and acceptance. As I was reading about it recently, it occurred to me that the concept relates directly to how investors see startup opportunities and potential success as well, at least those with technology in their offerings
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Lon Safko – Entrepreneur, Inventor, and Author
Posted by martinzwilling under StartupsFrom http://blog.startupprofessionals.com 5139 days ago
A couple of weeks ago I was privileged to meet Lon Safko, probably most recognized as the author of his best-selling book “The Social Media Bible.” In reality, he is also a serial entrepreneur, inventor, and international speaker. Lon is the founder of 14 companies, 19 inventions, and he holds three patents. His “First Computer To Save A Human Life,” and more than 30,000 of Lon‘s papers are in the Smithsonian in Washington, D.C
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Strategy and Tactics Make Dreams A Reality
Posted by martinzwilling under StartupsFrom http://blog.startupprofessionals.com 5140 days ago
Some entrepreneurs are so caught up in their dream that they jump immediately into implementation, with no focus on strategy and tactics first. The result is that when they hit the first obstacle (and there will be many), it seems like the end of the road. They don’t have any idea which way to turn
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Eight Questions Every Startup Hopes You Won’t Ask
Posted by martinzwilling under StartupsFrom http://blog.startupprofessionals.com 5141 days ago
If you really want to impress a startup founder as a potential employee, or you want to be a smart investor, you need to know the right questions to ask. These are the questions that get past the hype of a founder “vision to change the world,” and into the realm of real business strengths, weaknesses, and current health
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Six Management Strategies That Work With Gen-Y
Posted by martinzwilling under StartupsFrom http://blog.startupprofessionals.com 5143 days ago
What positives does Gen-Y (Millennials) bring to your startup, and what management strategies will work most effectively and productively with them? Everyone is quick to point out their shortcomings and idiosyncrasies, but I see some attractive attributes from a business perspective, including the following
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Nine Keys To A Winning Startup Channel Strategy
Posted by martinzwilling under StartupsFrom http://blog.startupprofessionals.com 5147 days ago
Once you have succeeded in developing a solution and obtained initial funding, the next challenge is to penetrate the relevant domestic and international markets. For that, you need to implement a winning distribution channel strategy. Common channel strategies include direct to customer, distributor, and joint venture arrangements
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Gen-X May Be Forgotten, But They Run Business
Posted by martinzwilling under StartupsFrom http://blog.startupprofessionals.com 5148 days ago
What happened to Generation X? They are generally defined as anyone born between 1965 and 1980, sandwiched between 80 million Baby Boomers and 78 million Millennials (Gen-Y). Gen-X has just 46 million members, making it the lost child demographic
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