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Good reminder of best practices for meta description tags -- and why they’re still important for SEO -- from Brent Carnduff at Business2Community. Read More

In Episode 14 of the Content Marketing Podcast, we talk to social media expert and published author Shelley Roth about how writing and publishing a book can take your content marketing to a whole new level. Read More

Social media may be the shiny object, but when it comes to getting the biggest bang for your content marketing buck (and effort), the humble e-newsletter is still king. Here's why. Read More

If you're not building a community around your blog, you're missing out on a lot of the benefits of blogging. Check out Problogger's 7 key strategies for attracting and maintaining your tribe. Read More

I'd always thought of SlideShare as more of a convenience than a marketing powerhouse ... until I read The Marketer's Guide to SlideShare by Todd Wheatland. Check out my review in today's episode of the Content Marketing Podcast. Read More

If you’re frustrated with the results you’re getting on Facebook, Twitter, and other social networks, it’s possible that some key mistakes are standing between you and a successful social program. Find out what those errors are in a new ebook: Top 10 Reasons Why Your Social Media Sucks, now availab Read More

Facebook recently announced new, more relaxed guidelines for Pages' cover photos; here's what you need to know. Read More

Regardless of what mediums are in your content marketing arsenal -- mobile marketing, social media marketing, email marketing, direct mail, outdoor, and on and on -- "branded content has the ability to create brand differentiating by bridging the gap between TV’s emotive power and digital media’s e Read More

In Episode 11 of the Content Marketing Podcast, we address the often-asked question "Isn't engaging in content marketing like giving away the store?" Read More

Content marketing gurus often focus on glamorous B2C examples, says Catherine Toole of Sticky Content. But what are the tricks to producing high-quality B2B content marketing? Read More