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You asked for it, you got it. Join us today for an entire Content Marketing Podcast dedicated to the fine art of SEO, with two guys who know it better than anyone: Chris Burres and Charles Lewis of E-Webstyle, who also happen to be the hosts of the #1 SEO podcast on iTunes. Read More

Is taking a stand on political or social issues good for business? That's the topic of a new white paper published by online marketing agency Wright IMC ... and in Episode 23 of the Content Marketing Podcast, we get the answer from Tony Wright himself. Read More

Many see content marketing as just that—: marketing. But smart marketers know that what they're delivering is a great story—, so long as it's a true story, even if it's not perfect... Read More

Your profile picture is the first impression most people get of you on the social Web. In today's FTQ (Frequently Tweeted Question) Slidecast, we've got the do's and don'ts behind a solid profile pic that puts your best face forward -- literally. Read More

Not all Facebook fans are equal. Some absolutely love your page and want to sing your products' praises all over the place. Some just want to stay informed. ReachLocal recently put together an infographic showing the seven different types of fans that a Facebook page (or any other other social medi Read More

As a content marketer myself, I know as well as anyone how tough it is to stay informed, especially when you're on the go and using multiple devices. Meet my secret weapon: a handy little app called Pocket. Read More

When it comes to your content marketing strategy, creating striking visual content is no longer a “nice to have”. This guide explores the visual content revolution and offers easy how-to examples and advice for capturing and engaging your audience. Read More

What does a little game I play with my dogs have to do with the psychology of influence? Find out in today's episode of the Content Marketing Podcast, where we wrap up our series "Why Content Marketing Works" by discussing the principle of scarcity. Read More

You really never can tell where your next PR challenge will come from. One day, this was just a kettle on a billboard; the next, it was fodder for a social meda uproar. Did JC Penney handle it well? Read More

In our latest edition of the Content Creator's Toolbox, we talk about how a simple, two-word question can take your content ideas from "zero" to "hero." Read More