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Leverage the power of psychology to make your copywriting come to life and generate results. By molding your message to appeal to human behavior you can improve your ability to attract and retain the attention of your readers, and inspire them to act. Put psychology to work by using the following c Read More

Whether times are good or bad, minimizing expenses in your business is always a smart idea. Here are 16 ways to cut costs in your business for 2017. Read More

Video is one of the best tools to accelerate your business growth, and the time to take action is right now. Here are seven practical ways to integrate video into your marketing and growth strategy. Read More

How do you be more productive? Do you increase your productivity by working for more hours and sacrifice what's important to you? Do you really have to slog and suffer to be more productive? Of course not! Here are some ways that will help you be 10X more productive in half the time. Curious to kno Read More

Uber is seemingly always in the news for something. Right now the big stories are: An Uber-rival from China may be about to land $6 billion in.
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Onboarding and training are an essential part of any business and job role; how will anyone know how to do their job if they don’t receive any training?

It can be hard for many people to process complex information if it is not presented in an engaging and clear way; one solution to this problem Read More

Are you getting ready to start a Google Adwords campaign and not sure if you should do a search or display network campaign? In this video, I discuss the difference between a search and display network campaign and when you would want to use each of them. Search campaigns are much different from Read More

In case you haven’t noticed, social media is constantly changing. I tell our customers this often, because clearly these changes affect how we use social media as a marketing tool. As we move further into 2017, here are three things to know about social media.
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Everyone in the business world has heard of the old bestseller by Geoffrey A. Moore titled “Crossing the Chasm,” but most entrepreneurs have no idea how it relates to them. In fact, it’s all about the “focus” required to get early stage technology products across the deadly chasm from early adopter Read More

You send emails every day. Are you doing it properly? Here are some of the most common bad email habits you should avoid – and why. Read More