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2014 is a breakthrough year for social media advertising thanks to in-feed ads and improved formatting options. Don't know where to start? This check sheet from flightpath breaks down the most important social media ad formats your brand should be using. Read More

Landing pages are supposed to help boost your conversions, but in some cases, they kill them. When does that happen? If your landing pages have the wrong copy or distract your visitors, your conversion rate will drop. And that’s just the tip of the iceberg. To help you maximize your landing page co Read More

I’ve traveled the world for the past 39 months. As a professional blogger – and owner of Blogging from Paradise – I’ve seen and lived through some pretty interesting situations. Read More

In this latest #TYBCommunity post we have articles on Facebook likes, digital marketing stats, social media secrets, big content marketing ideas, Facebook groups, content creating for speaking, home offices and more Read More

See the features of this chat tool that keeps our marketing team in touch and up-to-date. There are many features that make your work day easier. I had to write about why I love this tool so much. Read More

It’s that time of the year when you and your boss sit down and talk about how you’re doing, and how you can do it better. Perhaps you’ve had to fill in forms that you don’t really understand. The whole thing can be a daunting, and even dull, process. Yes, it’s the dreaded employee performance appra Read More

With over 300 million active users, LinkedIn is the largest professional social media platform in the world. However, many companies and brands aren't using LinkedIn to its full potential. Follow this handy interactive guide created by simplybusiness and make LinkedIn an effective part of your soci Read More

Police drones are changing the way law enforcement across the United States fights crime. Here’s what you need to know about how drones are in use by today’s law enforcement. Read More

While other big name marketers are preaching about how much high quality content will help your site bring traffic, I continue to preach content syndication. And I will always contend that no matter how great your content is, if your not marketing your content your wasting your time. Read More

It’s always a surprise when I get a new LOCAL SEO Campaign client and do a competitors analysis for their channel – and when I say surprised what I mean is that it’s really a set of on-page factors that must be done – and they’re not! That is, while the new client may not know what to do it’s the l Read More