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“Consumers probably don’t care about the Cloud – but why should they? After all, we don’t really need to know how a service is being delivered, we just need to know what it costs and that we can access it online and on our mobiles.” Read More

Do You Know Your Employee’s Personal Motivations? Taking the time and effort to learn and understand what motivates your employees can have dramatic results. Read More

It's so easy to get this wrong... When writing advertisements or emails, the first thing some copywriters think about is the product. Read More

How to growth hack your mobile app? These products, many of which have free options, allow you to track users and connect with them. Read More

Hearing is far different from listening. While hearing is passive and consumes very little of our energy, to listen we must be active and attentive to what is being said and this takes energy and participation on our part.
Which will help you more? Hearing or listening? Read More

It’s a little in-your-face but this pic still hits home as far as what SEO mostly comprises of. Being the leading brand in search, anyone who wants to be found on the net will find themselves subject to Google’s judgment. Whether or not you like it though is a question not often explored. Read More

Many of us like the idea of changing careers. However, before you take the plunge into a new career, here are five realities to be aware of: Read More

It’s hard to say no to freelance writing gigs. But I’ve reached that point with my current life and workload. Read More

This business is first and foremost about building relationships. This article explains how Content Marketing works and why it needs to be an integral part of your toolbox. Read More

Many businesses simply abandoned developing an email marketing strategy in favor of contacting customers and prospects directly on social media... The problem is that businesses spent a lot of time and energy building up their presence on these social media sites that they do not own or control.
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