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I need to warn you this post is a bit more commercial than my standard content, but I use the tool I’m going to tell you about today so much that I think you will benefit from just learning about it.

I’ve been working for about three years to create an online team and project management tool, Intranet, file collaboration, and task management program to run my business and the Duct Tape Marketi Read More

We here at UnderstandingMarketing.com hate to pile on to all the talk surrounding Tiger Woods and his “accident” that occurred during the Thanksgiving holiday. But since it could potentially be small business PR help and a case study that entrepreneurs can learn from, we’ll have no choice but to join in on the discussion. Read More

An incredible list of 52 small business tips from Canada Small Business at About.com including an index of links to small business articles covering everything from "basic e-mail management" to "phone answering tips to win business" and everything else in between. The index represents a great cross section of tips large and small in an effort to make your small business better. Each link within t Read More

Don't you wish you had a chart so you could position yourself relative to others in your industry, just like the Gartner Magic Quadrant? Read on to find out how... Read More

If you have no precise marketing strategy, or even a simple set of marketing goals, social media participation will only serve as a glorious way to highlight that your business is precisely like every other business that says they do what you do. (That's a nice way of saying you are doomed to compete on price.) Read More

They are more likely to speak their mind and lash out about/at brands through online means (omg) — every 1 in 5 people are likely to do so. Read More

1. Realise that Linkedin is a complex and multi-functional tool; it's going to take some time to learn to use it wisely — Niall Devitt 2. Contact/connect with experienced users and ask them for their advice as to how best to use it — Niall Devitt 3. Know why you are using Linkedin — what is your primary goal? This will determine your strateg Read More

Business owners commonly fall into the trap of becoming slaves to their businesses. This article identifies that this outcome is actually detrimental to the future prospects of the business, and it also provides tips to help the business owner operate more effectively, and reduce the hours dedicated to their business, to more realistic and sustain Read More

Find and post the best business apps for the iPhone! Read More

A list of 10 questions that TSX listed oil and gas companies need to ask their auditors as they move to IFRS. Read More