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Social media marketing does not have to be rocket science. Many people make it more complicated than it is and tend to shy away from it. They know that they should engage, but still fundamentally do not understand the intricacies and as such, they are missing out on a whole new way of communicating with their clients and would-be prospects. Read More

Sales-based sites are where SEO really comes into its own in terms of return on investment, and it literally is the case that even the smallest tweaks can result in real increases in revenue. So here are seven ways to help transactional e-commerce sites boost their search rankings... Read More

Red Mango, an up and coming franchise brand, is adding some choices to those thinking about investing in a Red Mango franchise. There's now three different types of franchises you can buy. They are; Red Mango Full-Service, which offers customers... Read More

Well another year has come and gone and we await the start of both a new year and a new decade. It’s amazing how fast the last one has passed. They say the older you get the faster that time passes you by. So far that old saying seems to be coming true.

The commercial white paper medium has seen its share of changes in this past year, mostly due to the advent and growth of Social Media. This c Read More

Interesting perspectives from 12 months of "Twittering." Building trust-based relationships remains the key! Read More

Mitch Joel's commentary on a Emarketer article about Social Media spend in 2010:

"Overall, eMarketer predicts US online social network ad spending will reach more than $1.21 billion in 2009, an increase of 3.9% over last year. 2010 will see stronger growth of 7.1%. With total US online ad spending falling this year, the increase in social network spending also means the sites will account for Read More

The National Federation of Business has created a great resource of legal tips for small business on their Website and this is just a sampling. These legal problems are things that every small business, to a greater or lesser degree, may someday face. But some also involve problems that can be fairly easily avoided. At list of these potential legal problems and precautions to avoid them can be a Read More

The traditional workplace model has entered into an evolutionary spiral. A workforce reinvention is taking place across generational boundaries, in fact across career trajectories for many people worldwide. Among the numerous reasons... Read More

Christine Livingston is a work/career consultant in the English countryside who offers this personal reflection of working and the holiday season. Well worth a read. Read More

Choosing between an S Corp and LLC for your small business can be an important early business decision. Karen J. Lange of The Company Corporation helps simplify the issue in this helpful article posted at the National Federation of Independent Business Website, a great source for numerous legal tips small business owners may find helpful. Membership is necessary to view some but not all content o Read More