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Wondering what your employees are doing right now? Chances are they are NOT working. This article talks about the 5 things they are more than likely doing instead of their job. Read More

As a manager or leader in your organization, you make many decisions. However, do you always have all the information you need or want when the time comes to decide on the course of action or choice? The answer to this question is most likely no. A great rule of thumb for decision-making is 80/20. Read More

I ran a basic level split test, serving two identical ads to my blog's readers: one (version A) in a popup, another (version B) as a call to action inside of a blog post dedicated to the subject. The latter outperformed the former one threefold! Read More

With so much information floating around, how do we know what to believe when it comes to SMB marketing? Understand these six small business marketing myths and how to break through the white noise. Read More

Warren Buffet famously said, “It takes twenty years to build a reputation and five minutes to ruin it.” Establishing trust between your brand and consumers is critical to retaining customers as well as attracting new ones. A good product isn’t enough—moms need to believe in your brand. Shape your b Read More

Read a list of tips that you should consider in order to raise the number of pageviews per visitor and decrease the bounce rate of your site. Read More

With so many things to learn about setting up an online business, it can get confusing. Email marketing isn't easy at first, but there are ways to make it much easier... Read More

For a great fan and user of Evernote for over a year now, I have come to find this app very useful. Bloggers take lots of notes and most times we need access to our notes from anywhere on any device. Evernote has been my faithful app on this and I have been very appreciative of it. But just recentl Read More

Your blogging tasks feel like loads of bricks weighing on your back? Slice through this feeling like a hot knife through butter and apply these blogging tips. Read More

Are you ready to change the way you work forever? That's what Rework, a book written by the founders of 37Signals, promises. In this post I want to share with you three of the eighty-six lessons taught in Rework and explain how they apply to online store owners. Read More