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Fixology is a company that repairs watches and jewelry while customers wait. When designing its store at the Mall of America in Bloomington, Minn., the company placed a repair bench right in the store’s front window. As a result, people passing by can watch a repair in progress.
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One of the common misconceptions about freelance writing is that once you develop a certain amount of skill, you'll have no problem getting clients.

Writers don't get into slumps because they don't know how to write.

They get stuck because they aren't confident enough in their skills. As a re Read More

Today's subject is a sticky point that we usually don't talk about. Having someone stand over your shoulder telling you what to do is the antithesis of freelancing.

I'm not suggesting that you want a boss. Working without any direction or supervision, however, is a serious challenge for a lot of Read More

If you’re a freelance writer – or working to become one – nothing will get you off course faster than a shiny object.

Shiny objects are tips, tricks, or techniques that distract you from your main path. They make you think there might be a better, faster way to succeed.

Many shiny objects com Read More

Search Engine Optimization (SEO) is a phrase that can appear to be a catchall. It seems these words are floated around whenever anyone talks about marketing on the Internet. It can even become easy to simply think of the term in context of something we don't understand so we ignore it. However, to Read More

Twitter retweets have been a part of Twitter for as long as most of us can remember. Retweeting offers us a simple way to share someone else’s content with our audience and provides a good resource for networking and measuring our own success. They can also serve as great way to build our audience, Read More

The end of the year is an excellent time to assess your business goals and make a new plan for 2013. Here's how. Read More

More and more people are using their smartphones and tablets to access websites, and if your blog is not yet optimized for mobile viewing, you’re going to see a … Read More

In this digital age, we at EMSI wondered which forms of publicity and PR had the biggest effect on our choices for the presidential election. Read More

When you hear the name Nike, what comes to your mind? Swoosh, Michael Jordan, “Just do it,” and many other wonderful athletes who have represented the company. But Nike is more than a word; it’s a brand. The Nike swoosh is a symbol of excellence and the company is dedicated to bring inspiration and Read More