BizSugar.com › User › HeatherStone › Voted

It is clear that President Barack Obama won reelection in the 2012 race for U.S. President because he was able to secure votes from a more diverse demographic of voters than his competitor Mitt Romney.

How small businesses can learn from micro-targeting techniques used by the Obama campaign to Read More

We face new obstacles every day. Instead of letting them beat you down, try to find a silver lining in the gray clouds. You might be surpised how many new opportunities pop up. Read More

Until it something comes straight from the customer's mouth, until what we think has been tested and validated by the customer, we are just guessing. Guesses destroy our ability to develop a winning strategy. Guesses may cause us to be focusing on things that are irrelevant or unimportant to the cu Read More

With intelligent leads, sales people will be engage customers at the peak of interest, when the propensity to buy is highest. They'll know exactly what to talk to them about and how to talk to them. Intelligent leads will turn the customer experience of prospecting from an annoying intrusion to a w Read More

People prefer doing business with companies that they feel they know and trust. Customers feel more comfortable when they are introduced to a company through a personal recommendation or referral as compared to reading the information on a brochure or on the website. Read More

With Google+ rapidly becoming one of the five most important social networks, along with the fact that Google’s engineers had built this rapidly growing social site as a powerful SEO force that tends to dominate search results above all other social platforms. Here are the Ways to Take Advantage of Read More

Shaping your business culture is will impact not just your employees - but also the very future of your enterprise.

Here's how one company does it. Read More

If you're ready to expand your business overseas, your logistical systems will be important. Here are 4 key factors to ponder upon before zeroing on the mode of transportation you need. Read More

For small businesses the world of advertising is something of a minefield - and like most minefields it can cost you an arm and a leg. Read More

Do you feel that competitors are hurting your business? With a positive approach to marketing, you can hit back and build a stronger presence. Read More