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Sometimes it is hard to tell how your social media activity stacks up. Are you more active -- or less active -- than your peers? Is your target audience likely to be using certain social media over other social media -- say LinkedIn versus video? Are you taking the right steps to build your presence online, or would you get better results if you adjusted your steps? This list of social medi Read More

What can you do when the service/product is not so well known or you have a different audience (market) to get the message to? Well, you could spend a ton of time (and money) doing research, focus groups, analysis, etc. or you could use a tool that has been used very successfully by online bloggers in recent years: keyword research. Read More

No matter what kind of business you’re thinking of starting, before you get serious, you need to do market research. Read More

Really a straight up review of what to look for - revenue wise - when acquiring a business. By reviewing the basic tenets of what to look for in revenue streams - it provides a careful overview of how to protect ones self. Read More

Here are 3 steps to boost your lead generation, earn referrals, and land more sales in your local business. Check out this video from John Jantsch Read More

As a writer I thought to myself I am not a salesperson. On second thought all businesspeople are salespeople by default. We must draw others to the goods and services which we offer. I've just learned some great principles for my business from THE BEST salesperson I've ever had the PLEASURE of dealing with! Read More

Last week, I had the occasion to visit a major five day trade show, and what I witnessed, I found difficult to comprehend. This article lists the poor performances in evidence on the day of my visit and suggests a number of ways those responsible for managing trade show activities, can improve future ROI. Read More

Quality is a key part of an project deliverable. Project managers and business owners need to ensure a process, no matter how simple, is in place to manage expectation. Read More

Although for professional search engine optimisation consultants the notion for robots.txt is very familiar, for those who have just began their journey into the world of search engine optimisation it might not be so clear. Read More

There’re plenty of keyword research tools out there designed to help you choose the right direction and lead your site to success. Today we’re going to take a look at Google keyword tools that you can add to your arsenal. Some of them are well-known and widely used, others are less popular but still useful, and all of them are absolutely free. Read More