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There are many functions which can be done effectively by the business owner. Also, you have to be hands on proactively involved in the process. Some of the important things to do are highlighted in this article. Read More

Credit card fraud is a serious problem for all businesses. This article outlines how to prevent credit card chargebacks from happening to your online business Read More

In last week’s Business Builder Newsletter, I outlined what I called the building blocks of a marketing tactic. This is a model I like to use to plan the elements that go into the successful execution of a marketing tactic.... Read More

Facebook and similar networks where “socializing” is truly the main objective can be ineffective marketing platforms for many businesses. I’m not saying that you shouldn’t have a fan page for your business but, what I am saying is that you have to prioritize the amount of effort you provision for each online marketing vehicle based on simple ROTI. (Return On Time Invested) Read More

Your card should be so good even if they don't like you they won't throw it out...

Looks like crap... it is crap. Read More

How to get a mentor. Learning from others is the best way to get from point A to Point Z. Mentors can be found in a lot of different places, you just have to know how to look. Read More

Clip from Great Day St. Louis on why you should start a blog. A couple of easy-to-get-started tips plus a discussion on a better name for blogging. Read More

ah....the simple days....when your idea of a good ROI was exchanging a bag of carrots for a peanut butter sandwich at lunch time! Little did we know at the time, our Kindergarten experiences were help building the foundation for successful business ownership down the line. Here are a few of the many lessons we learned in those years, just in case you forgot. Read More

It is interesting to note that there is a 50% increase in the number of potential patients who are happy with the customer service they receive from our free clinics compared to our paying clinics. However, there is a 400% difference in their respective conversion rates. Read More

To get a better understanding of the components of successful transitional leadership, it is helpful to examine and understand its counterparty - failure. Read More