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The success of any business is largely dependent on its employees. Good employees can help improve the business, and by the same token, bad employees can sink it into bankruptcy. That is why hiring good employees should be of paramount importance to all businesses, and particularly so for small bus Read More

The only way you can see higher conversion rate from the same landing page is by making changes in the body copy. Yeah it might sound crazy but it is the words that decide the fate of a landing page. You may love it or hate it, it is your choice but there is no denying of the fact that unless the w Read More

Learn how AirBnB grew their business so quickly and what it can tell us about growing our own companies. Read More

It’s no secret Microsoft wants in on the search market. Bing launched the website Scroogled.com as a direct attack but understanding the why of Bing taking more shots at Google is not hard, it’s all about market share. The website points out that every product that shows up in search results is tec Read More

With internet becoming more of a way of life hence the onset of the ecommerce, blogging can deliver much more than sharing personal experience and advice on varying subjects. You could actually realize substantial revenue from it if done well. However with the presence of a mammoth of blogs, how do Read More

If you’ve tried sending email campaigns at various times of days and are still struggling to find an optimal time for your email campaigns, consider sending your campaigns late in the evening or at night. We highlight the key findings from a recent analysis of the best times and days to send emails Read More

I saw an ad that said, “I make $486 every day. Work from home and earn $13,745 a month”. Red flags immediately went off in my head, as this looked like many of the other deceptive work from home opportunities that have been promoted in the past. Read More

I know that these articles are a dime a dozen, but wanted to make sure that I added my own two cents. Although most people focus on the Fortune 500 or publicly traded companies, I am going to show you a list of companies set to outperform in 2013 and beyond. Read More

If you have a fashion brand, then you need social media. This article explores the best way to use social media for growing a fashion brand. Read More

Social data offers brands a wealth of information. From fans’ ages to interests to education, using this social data to learn about who your customer is (and how he/she responds to your content) can help you make better, more-informed social decisions. If you don’t have a great social media monitor Read More