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It’s no secret that word-of-mouth marketing is the most potent means of growing your small business and getting new customers. According to Nielsen’s research, recommendations of friends and family are trusted 83% of the time. As many as 20-50% of purchases are influenced by word of mouth marketing Read More

If you're a small business, it's crucial that you get your personal brand in good shape. To do this, you can publish a constant stream of content on your blog. This content will help to showcase your value, provide solutions to the challenges of your audience and also give you a tool to help you to Read More

Are you unhappy and unsatisfied with the amount of traffic your blog is getting? Do you want to know how to increase the number of visits your blog gets? Do you want to find out the specific steps to drive traffic to your blog posts? Read More

A big trend in business these days is hiring freelancers or contract personnel for the duration of a project, rather than permanent staff. According to a recent poll, contractors and freelancers could make up half of the American workforce within a decade. Yet I find that few of today’s workers rea Read More

It's the age of influencer marketing—and influencers are a dime a dozen. How can you sift through the noise to find the right influencer for your brand? Here's a quick guide on how to find micro-influencers that fit your brand AND your budget. Read More

This quirky marketing technique can take your brand from zero to hero in no time — make sure you understand its true definition, and do it right! Read More

We all know that Google knows more about us than we do about ourselves. It knows our web history, which tracks our past searches on all the devices where one is registered with one’s Google account. Web history is supposedly beneficial to users because it allows Google to tailor future search resul Read More

Every small business owner dreams of expanding his business into next Amazon. Unfortunately, very few can make it. These lessons can help you make progress towards that goal. Read More

Keep your pipeline full with a steady stream of fresh, viable prospects. Including tools to help with everything from generating your list, verifying contact details, and uncovering insights about your prospects, to generating outreach messages, navigating phone trees, and tracking prospect interac Read More

Whenever you publish a new article, you have two courses of action before you:

You can sit back, relax, pour some coffee; or whiskey; or whiskey in coffee (you don’t have to be Irish to do enjoy their beverages); and wait for Google to recognize your awesome work and give you the rankings you tr Read More