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Links are the bread and butter of SEO. When one site links to another, it passes along some if its search engine trust factor to the second site. This “link juice” tells the search engines that the second site is a quality site with valuable content. Offsite link building, the second phase of any s Read More

Not everyone’s a winner in the Groupon arena. Last week, the online coupon giant launched its first effort to get into big-ticket retail, with a $500 voucher toward a new car sale at a Michigan dealership. Read More

Tuesday….ah, the second day of the week and the SEO fen is bogging me down…sigh!

That said, I thought that I’d recapture a couple of great infographics that appeared in the last couple of days that I think are pretty sppt-on when it comes to SEO and they are not only great looking but as usual, Read More

A B2B audience isn’t searching for “sexy marketing,” with simple, branded web 2.0 messages (Salesforce is about as close as B2B comes to sexy); the B2B buyer is more sophisticated, looking for informational articles, blogs and anything that may or may not give them incentive to buy. Read More

It was my great pleasure to be invited last week to help out with the Innovation Factory’s Workshop for candidates for their Innovation Night Startup presentation judging….and was I impressed along with the other mentors there too!

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Small Business Trends' Anita Campbell shares her tips on succeeding in today’s economy, maximizing web presence, and creating a richer customer experience. Read More

Local Search Resources Providing Information, Tips and Guides To Improve Your Local Campaign Including Who To Follow On Twitter Read More

It’s a Monday again and I’m up to my neck in ‘gators which is what life in the SEO swamp is like at times….but I love the first blog post of the week so here goes my thinking on various items that have entered our Canadian SEO world over the past few days, eh!

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Restaurant owners’ outlook about the economy has become less optimistic, reports the National Restaurant Association’s restaurant performance index. In May, the index dropped 1 percent to 99.9 from April’s level of 100.3. (Index values above 100 indicate a period of expansion, while values below 10 Read More

SEO and SEO professionals are still waiting for a permanent seat at the marketing department’s cafeteria table. While many companies acknowledge the importance of SEO as a significant component of their overall marketing plan, many still do not have in-house SEO employees. This means that they rely Read More