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There are four (4) main types of marketing strategies that businesses can apply in marketing their products or services. Each business due to its unique nature must use the type of marketing strategy that best suits them. Read More

Every marketer knows social proof marketing is huge… and it is even more important in 2013 and beyond, as there are too many people pretending to be who they are not…
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In my work with entrepreneurs and solopreneurs there are three common mindsets they have around money that can keep them stuck from getting new clients and being paid what they are worth.

Ensure you don't get stuck by learning what these three money mindsets are so you can avoid them. Read More

Whether your business plan is just to help you stay on target, or whether you are looking for funding from an outside source, here are 10 items to include in your business plan. Read More

A SWOT analysis is more than an assessment of your small business. It can be your best friend as you plan for the next stage. Read More

What if there was a business that could save children’s lives, protect women from rape, improve the environment, and even pay people money to use its product. And, what if that business also made money with two sources of of revenue.

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Know the 3 wise monkeys? See no evil - Speak no evil - Hear no evil. This article explores how the 3 wise monkeys are a good test for your business communication. Read More

There are a number of basic pointers you can keep in mind as you prepare to enter the realm of email marketing. Here are 10 steps to get you started and well on your way to creating an effective, successful email marketing campaign: Read More

If you are involved in everything small business, BizSugar is the best place to get your stories and updates buzzed. This blog post is not a review; it's an endorsement :) Read More

Sometimes you can improve your productivity with some uncommon advice.

Take a look at these tips and find out if they work for you. Read More