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Journalists pride themselves on telling great stories. Why shouldn't you? Is your content marketing falling flat? The reason may be, well, your content itself. To be effective, content marketing depends on more than just a snappy "click-bait" headline. It depends on your story. Read More

Incorporating video into your social strategy can give customers an in-depth look at your products or operations. There are so many different ways you can use video to brand, network and grow your business. Here are some of the best ways you can include video in your social marketing strategy. Read More

Celebrating our 150th episode by reflecting on some insights gained since the Content Marketing Podcast started in January 2013 Read More

In this episode of Ms. Ileane Speaks I share a case study by a popular SEO software company called Moz created a series of videos to engage their customers. The videos were uploaded to both YouTube and Wistia and the results were pretty amazing. It’s a perfect example of how a well thought out camp Read More

In this Blab we discuss an SEO Quotes Infographic featuring 40 tips from Neal Patel, Brian Dean from Backlinko and Rand Fishkin of Moz. I go over each of the 40 tips listed in the Infographic. Here's a few tips that are mentioned:

Quotes from Rand Fishkin:
Do not use a subdomain to host your bl Read More

The holidays seem far away, but now is the time to start considering what they mean for your e-commerce business. Continually, the holiday season inspires consumers to shop, and just as in previous years, online retailers are receiving more business. Is your small business ready? Here's what you ne Read More

Michael Yamartino, Pinterest product manager, says in an article that Buyable Pins can now be integrated into eCommerce platforms such as eBay-owned Magento, IBM Commerce, and Bigcommerce. Pinterest is also rolling out new Buyable Pins from DVF, Steven Alan, and Wayfair — all of which are supported Read More

Graphic design is the visual communication between text, images, symbols and artwork. If you own an eCommerce business, you should have a basic understanding of graphic designing. Depending on what your resources are, you may need to do some things yourself. Read More

Periscope is a new, fun, live streaming app that you can use to create live broadcasts a mobile device. It works on both smartphones and tablets. Periscope now has close to 2 million active users who use the live-streaming app everyday. Periscope users are watching the equivalent of about 40 years Read More

To make it easy for beginners to start with SEO, here are 30 commonly asked questions that you should know and the the answers to them... Read More